The first-ever summit for the Women@Disney group called for a fresh new look for their event that took cues from their existing branding, but elevated it to a unique and elegant sub-brand all its own. As the lead graphic designer, I developed all branding for the event based and led a small team of designers who created supplemental collateral. A vast array of inspiring female Disney characters, both animated and live action, were used on much of the event collateral, and I worked with partners at Marvel, Lucasfilm, Pixar and more to ensure character integrity for every piece created.