WOMEN@DISNEY 2020 SUMMIT BRANDING

BACKGROUND

The first-ever Women@Disney Summit wanted a fresh, new look for their event that took cues from their existing branding, but elevated it to a new level and could be a unique sub-brand on its own.

CHALLENGE

Taking inspiration from existing branding to create new branding that can stand on its own, specific to this event.

SOLUTION

Take the existing brand colors and use them in new and interesting ways, use the triangle themes from the original branding and add an extra level of detail with a network pattern.

SAVE THE DATE

LOGO

WEBSITE HEADER GRAPHIC

LANYARD AND BADGE

STAFF BUTTON DESIGN

WATER BOTTLE AND TOTEBAG

© HOLLY McKENNA 2020